Privacy policy

Limited Liability Company "BRANDO.PRO", registration number: 40203461268, legal address: Muižas iela 20-5, Jūrmala, LV-2010 (hereinafter – Reform.lv) has undertaken the obligation to protect customer privacy.

In accordance with this, we have prepared Privacy Policy principles that pertain to the collection, use, publication, transfer, and storage of customers’ personal data.

Our activities on the web are conducted in accordance with the laws of the Republic of Latvia, as well as relevant European Union legal acts. Please take a few minutes to familiarize yourself with our Privacy Policy principles.

Legal Basis for Personal Data Processing

1. Reform.lv processes the Client’s personal data based on the following legal grounds:

• for the conclusion and performance of a contract – to conclude a contract upon the Client’s request and ensure its execution;
• for compliance with legal obligations – to fulfill obligations stipulated by applicable external legal acts;
• with the consent of the Client – the data subject;
• in legitimate interests – to pursue the legitimate interests of Reform.lv arising from the obligations existing between Reform.lv and the Client, a concluded contract, or the law.

2. The legitimate interests of Reform.lv include:

• conducting commercial activities;
• verifying the Client’s identity before entering into a contract;
• ensuring the fulfillment of contractual obligations;
• retaining Clients’ orders for goods and services, as well as notes about them (e.g., verbal or written);
• analyzing the performance of the Reform.lv website;
• administering the Reform.lv Client account;
• promoting its goods and services by sending commercial communications;
• sending notifications about the progress of applications and purchase agreements;
• preventing fraud;
• administering purchases, payments, and orders;
• informing the public about its activities.

Purposes of Personal Data Processing

3. Reform.lv processes personal data for the following purposes:

• client identification;
• preparation and conclusion of a contract;
• delivery of goods and provision of services (fulfillment of contractual obligations);
• advertising and distribution of goods for commercial purposes;
• customer service;
• review and processing of objections;
• administration of payments;
• improving the functionality of the website.

Data

• Name, Surname, Address – for delivery purposes;
• Phone number, email – for communication with the client.

Personal Data Processing

4. Reform.lv processes the Client’s data using modern technological capabilities, taking into account existing privacy risks and the available organizational, financial, and technical resources.

5. To ensure the qualitative and prompt fulfillment of obligations under the contract concluded with the Client, Reform.lv may authorize its cooperation partners to perform specific goods delivery or service provision activities, such as goods delivery, leasing services, sending commercial messages, and similar. In performing these tasks, Reform.lv’s cooperation partners process the Client’s personal data and are considered Reform.lv’s data processing operators (processors), and Reform.lv has the right to transfer to the cooperation partners the Client’s personal data necessary for these activities to the extent required.

6. Reform.lv’s cooperation partners (in the capacity of personal data processors) will ensure compliance with personal data processing and protection requirements in accordance with the concluded Data Processing Agreement and legal acts, and will not use personal data for purposes other than fulfilling the obligations of the contract concluded with the Client on behalf of Reform.lv.

7. Reform.lv does not disclose the Client’s personal data to third parties except in the following cases:

• if the data must be transferred to the relevant third party within the framework of a concluded contract (e.g., goods delivery);
• if the Client has given clear and unambiguous consent;
• to persons specified in external legal acts upon their justified request, in the manner and scope prescribed by external legal acts;
• in cases specified by external legal acts for the protection of Reform.lv’s legitimate interests;
• payment processing is provided by the payment platform makecommerce.lv, therefore our company transfers the personal data necessary for payment execution to the platform owner Maksekeskus AS.

Personal data storage takes place as long as:

• the contract concluded with the Client is in force;
• Reform.lv or the Client can pursue their legitimate interests in the manner prescribed by external legal acts;
• there is a legal obligation to retain the data;
• the Client’s consent to the relevant personal data processing is valid, unless another lawful basis for data processing exists.

Access to Personal Data and Other Client Rights

8. The Client has the right to receive information stipulated by legal acts regarding the processing of their data. Most of the Client’s information is already available on www.reform.lv, in the “My Data” section, where the Client can verify the accuracy of their data, correct it, and withdraw consent to receive commercial messages.

9. The Client is entitled to request the cessation of their personal data processing, request information about the purposes for which their personal data is used, and request the transfer of their personal data in a widely used format to themselves or third parties. To prevent misuse of the Client’s data and rights, applications can only be submitted in a form that allows identification of the applicant’s identity (the application must be digitally signed or submitted in person to Reform.lv). We have the right to respond to such applications within 30 days.

A request to cease data processing is considered an application to terminate a permanent client contract.

Client Consent to Data Processing and Right to Withdraw It

The Client may give consent to the processing of personal data, the legal basis of which is consent (e.g., receiving commercial messages, etc.), on the www.reform.lv website, by calling +371 20011333, or in person at Reform.lv stores.

10. The Client has the right to withdraw consent to data processing at any time in the same manner in which it was given.

11. Withdrawal of consent does not affect data processing carried out while the Client’s consent was valid.

12. Withdrawing consent cannot interrupt data processing carried out based on other legal grounds.

Communication with the Client and Commercial Messages

13. Reform.lv communicates with the Client using the contact information provided by the Client (phone number, email address).

14. Communication regarding the fulfillment of service contract obligations is conducted by Reform.lv based on the concluded contract (e.g., coordinating goods delivery times, information about purchases and invoices, leasing application status, etc.).

15. Communication regarding commercial messages about Reform.lv is carried out in accordance with legal acts or with the Client’s consent.

16. The Client may give consent to the processing of personal data, the legal basis of which is consent (e.g., receiving commercial messages, etc.), on the www.reform.lv website in the “My Data” section, by calling +371 20011333, or in person at Reform.lv stores.

17. The Client’s consent to receive commercial messages remains valid until it is withdrawn (even after the service contract ends). The Client may at any time opt out of receiving further commercial messages.

18. Reform.lv ceases sending commercial messages as soon as the Client’s request is processed, which may take up to three days.

Website Visits and Cookie Processing

19. The Reform.lv website uses cookies. The cookie processing rules are available here.

20. Reform.lv websites may contain links to third-party websites, which have their own usage and personal data protection rules, for which Reform.lv bears no responsibility.

Other Provisions

We assume that before using our website or submitting a request to become a permanent client, you have read and accepted the principles and terms of our Privacy Policy. We reserve the right to amend the main terms of the Privacy Policy, notifying all permanent clients of such changes. However, we make every effort to ensure that the Privacy Policy is always updated and available to you on our website.

For resolving any questions or issues related to the Privacy Policy or data processing, as well as in cases where the client wishes to opt out of receiving commercial messages or completely delete their data from their profile, please contact us via email at [email protected].

You have the right to contact the Data Protection Inspectorate or a court at any time to protect your data. The Data Protection Inspectorate is a state institution where you can also seek advice or assistance regarding personal data protection.